Every once in awhile, a new menu item of the oh-sh*t-I-need-to-try-that-now variety crosses our paths. Hardee’s Garlic Bread Thickburger absolutely fits that outline, health goals be damned.
Launched together with another garlicky, delicious-sounding menu item that we’ll reach in a second, the burger is arriving to hardees locations nationwide June 19. The 1/3-pound Black Angus beef patty is served on butter-toasted sourdough bread (YUM) having a buttery garlic herb spread, parmesan crisps, and caramelized onions. Whoever chose to add parm crisps Along with a slice of cheese, a chef’s kiss for you.
Also unfamiliar with menus nationwide: the Cheesy Garlic Fries. Following in the footsteps of fast food brands like McDonald’s and Taco Bell, Hardee’s is bringing a new kind of cheesy fries to the masses. Their rendition is topped with a garlic butter sauce and cheese and can be added to the combo for less than a dollar. Hardee’s menu includes bacon cheddar fries and curly fries, FYI.
The burger and fries were tested at Hardee’s west coast sister brand Carl’s Jr. late this past year, though it’s not clear if they’ll be added to those menus, too. More good-to-know details: Both items are limited-time offerings along with their prices can vary slightly by location. The burger starts at $5.29.
The partnership marks Hardee’s first-ever influencer team-up, and can demand kid’s meals that come filled with four exclusive toys from Ryan’s expansive product brand, Ryan’s World. Later over the summer, another children’s channel repped by Ryan’s studio partner, Pocket.watch – HobbyKidsTV, via their newly-formed HobbyKids Aventures entertainment brand – will launch similar toys in Hardee’s and sister chain Carl’s Jr. (Both Hardee’s and Carl’s Jr. are owned by parent company CKE Restaurants).
“Our people are digital-first,” Hardee’s director of brand marketing, Jenna Folk, told CNN. She also noted that Hardee’s stopped vending kids’ meals – which it calls Star Pals – eight years ago, but the company has since noticed a rise in families eating at fast-food chains, citing recent reports.
Included in his partnership with hardees catering menu, Ryan may also showcase the 4 exclusive toys on his massive YouTube channel. The things (see below) include: unknown egg using a puzzle inside, a Ryan figurine, a water toy, and fuzwov rolling panda. The Star Pals meals, launching next week, includes chicken tenders or even a burger, a side of applesauce, and a milk beverage – starting at $3.99.
“This partnership with CKE is an ideal extension of Ryan’s World, the spectacular character universe developed by Ryan and his family,” said Edwina Cumberbatch, Pocket.watch’s manager of sales and co-promotion.